Post by account_disabled on Dec 24, 2023 17:55:10 GMT 8
A relevant and informative email. It's about how to build your authority and strengthen your relationship with your audience. Measurement results It is important to track your results and understand how your strategy is working, to see if it really achieves your goals. To do this, keep an eye on the following metrics. List size Studies indicate that a company's mailing list is reduced by per year due to job changes, creation of new addresses, unsubscription requests, etc. Therefore, do a monthly follow-up and keep your contacts active and participating. Delivery rate The delivery rate can tell you about the quality of your contacts and Email Marketing practices.
Normally this value is greater than and a different value Special Data deserves investigation. Open rate The open rate indicates how many people actually had access to the body of your email and have probably read the content of your email. That is, for your strategy to actually be successful, this is the second challenge you must overcome (the first is for the message to be delivered and, preferably, to the inbox). The more attractive the subject of your email, the greater the chances of getting a better open. Of clicks This measure indicates the number of people who received the email, whether they opened it, and whether they actually clicked on the links you put.
The higher this number, the more efficient your strategy will be, as it shows that you have been able to pique the reader's interest and convince them to visit a particular page. Cancellation fee This here is a reminder. all emails should contain an unsubscribe link. You have no reason to keep a person on your list if they have no interest in consuming your content. This only "dirties" your metric and destroys any positive image you have already created or the possibility of future contact between your company and that person. This measure will provide powerful insights into the type of content they share, as well as the frequency of their submissions.
Normally this value is greater than and a different value Special Data deserves investigation. Open rate The open rate indicates how many people actually had access to the body of your email and have probably read the content of your email. That is, for your strategy to actually be successful, this is the second challenge you must overcome (the first is for the message to be delivered and, preferably, to the inbox). The more attractive the subject of your email, the greater the chances of getting a better open. Of clicks This measure indicates the number of people who received the email, whether they opened it, and whether they actually clicked on the links you put.
The higher this number, the more efficient your strategy will be, as it shows that you have been able to pique the reader's interest and convince them to visit a particular page. Cancellation fee This here is a reminder. all emails should contain an unsubscribe link. You have no reason to keep a person on your list if they have no interest in consuming your content. This only "dirties" your metric and destroys any positive image you have already created or the possibility of future contact between your company and that person. This measure will provide powerful insights into the type of content they share, as well as the frequency of their submissions.